Beach Vibes: Perfect Outfits To Wear To The Beach This Summer

Summer is here, and what better time to hit the beach? Whether you’re jet-setting abroad or planning around the warmer weather at home, there’s nothing better than relaxing by the sea in the sunshine. 

From catching the rays to throwing around a beach ball, getting your seaside outfit on point is almost as important as applying sun cream. If you’re unsure how to pull together your beach day outfit, we’re offering our top styling tips so you can get on top of your beach style game. From the pieces to choose, to how to style them, get ready to be style king and queen of the beach!

Man and woman soak up the sun on the beach

What can you wear for a beach day? 

When choosing looks for the beach, you may want to consider a few factors. 

Your first consideration should be the weather, particularly if you’re having a beach day in the UK. Even if the weather predicted is filled with sunshine, you may want to pack some extra layers of clothing just in case the weather takes a turn. 

Next, think about the occasion of your beach day. Are you heading to a chilled-out day with friends or a beach party or wedding? In the case of the latter, you’ll want to choose lightweight clothing made from breathable materials, such as cotton or linen, to allow your skin to breathe and prevent you from overheating. Also, consider wearing a hat, if the occasion allows it, to protect your head from constant exposure to the sun.

Finally, consider the activities you’ll be doing at the beach. Are you planning on playing volleyball, for example? In that case, choose something stylish but an outfit that will allow you to move freely. Or, wear swimwear for your activities and style your outfit around it when playtime is done. 

Top 4 beach day outfit ideas for men

When looking for seaside outfits, you want to ensure you’re cool and comfortable without compromising style. Here are our favourite pieces that will carry your look from beach games to drinks and food along the coast with friends. 

Bucket hat

A bucket hat is the perfect summer wardrobe staple. Both fashionable and functional, it offers full protection from the sun for long days beachside and gives any outfit instant style points. Looking for some sun protection whilst in the sea? Why not choose a waterproof bucket hat from Rains? A bucket hat is also the perfect festival accessory, so when you invest in one, you’re investing in a multi-purpose style piece!

Man wearing a bucket hat sits with a woman laughing on the beach

Swim shorts 

If you’re choosing shorts, swim shorts are the most versatile option. They style well with shirts and T-shirts and pair perfectly with sliders and trainers, meaning you can run around the beach all day and then throw on a shirt ready for drinks when the evening takes a chill. 

Man wearing shorts, a hat and an open shirt balances on a log at the beach

Boss Orange offers a stylish selection of men’s swim shorts in neutral colours, bold brights and patterned styles, so you’ll find a pair to fall in love with. Team yours with a plain T-shirt or vest, then layer over a shirt for the evening’s events. 


Whilst you wouldn’t normally think of wearing a shirt for the beach, it can provide a practical layer to shade you from the sun or to keep you warm when the sun starts to set. With many options, even the most stylish brands, such as Polo Ralph Lauren and GANT, offer formal shirts that are perfect for the beach when worn open, either on their own or layered over a T-shirt. 

Shot from behind of a man stood on the beach holding his arms wide open

If you’re off to a wedding or a beach party, choose shirts made from breathable materials and pair them with chino shorts for a more formal but comfortable beach look. 


A close up of some black and red Hugo sliders positioned on some decking

Comfortable and practical, the good thing about sliders is that they’re great for being on the sand and easy to put back on once you’ve been in the sea, allowing you to walk easily from the beach back onto the promenade to grab a coffee or some food. Designer men’s sliders are stylish enough that they won’t be turned away when it comes to beachside meals in restaurants after long days soaking up the sun.

Whether you wear them on their own or with a designer pair of socks for extra style points, there’s never been a more practical and stylish beach shoe. Choose options from Hugo, Boss Orange, Armani Exchange and Barbour International for your perfect pair. Or, if sliders aren’t for you, why not browse the BIRKENSTOCKS collection for comfortable sandals that serve the same purpose? 

Women’s occasionwear outfits for the beach 

There are many ways to style a swimsuit, so we’re focusing on beachwear for special occasions in this section. If you’re invited to a stylish beach event, a destination wedding, or a beach party, here are our top style tips for keeping cool and looking fabulous.

Choose a lightweight dress or a jumpsuit 

If you’re choosing a dress or jumpsuit for a beach occasion, choose lightweight or natural fabrics that are loose-fitting so you’re comfortable under the sun’s rays. Ted Baker always pulls out all the stops for women’s occasionwear, so you’ll find the perfect garment to fall in love with. Choose from fabulous floral prints in a kaleidoscope of colours crafted from the finest lightweight fabrics and feel fabulous and fashionable all day!

Remember, if you plan on sitting in the sun all day long, don’t forget your sun cream!


Perfect for formal and casual events, sandals are your summertime hero for beach dressing.

A close up of some pastel coloured Dr Martens sandals on some decking

For styles that work in a formal setting but that you can easily pair with shorts at your next festival look no further than Dr Martens. Available in classic and summery hues, you’ll certainly find options to suit whether you prefer to pair your pastels with florals from your dress or you like the wearability of a neutral colour. Or, if you prefer a chic look, why not explore the Penelope Chilvers sandal collection?

Whichever option you choose, you’ll benefit from comfort and breathability for your feet that don’t compromise style, so all you have to worry about is whether your hair and makeup are in place for that all-important group photo!

Find the perfect beach bag

Whether you’re heading out for a formal or casual beach day, a beach bag is an essential style item. Not only will it complete your outfit, you can accessorise it by pairing it with a stylish scarf to accentuate your outfit.

A beige Barbour bag hangs on a post at the beach. It has a flowered scarf attached to it

This stunning Barbour Olivia Women’s Tote Bag is perfect for storing away your towel or beach mat and keeping your essentials like sun cream. Or, if you’re heading to a destination wedding, use your bag as a great place to tuck away some extra layers should the weather turn cool. 

If you’re looking for something more practical for a relaxed beach day, a Rains backpack can be the perfect pick. Fully waterproof, it’ll protect your dry clothes from the crash of the waves (or if the rain comes to stop play!). 

Find the perfect beachwear style by shopping at CHO

So now you’ve seen our top tips, why not shop for your perfect beach attire at CHO using the links above? From formal occasions to relaxed rendezvous, we’ve got your beach days wrapped up (just don’t forget to pack your sun cream!). 

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